Live and Learn Campaign Wins Prestigious Award

The university's 'Live Learn' advertising campaign has won a prestigious Chartered Institute of Marketing (CIM) award. Two The Click design consultants received a 2010 Marketing Excellence Award at a ceremony in London last week, in front of 850 of the UK’s leading marketers. The winning campaign which highlights the university’s academic strengths also emphaised the social opportunities on offer through sport, cultural exchanges or union clubs and societies at the university.
Myself and Magi were some of the privileged students in participating in the campaign as shown by the photos below.
As a result, the university experienced a 57 per cent rise in Open Day registrations over 12 months. In addition to the CIM Award, the Live Learn campaign won ‘Best Campaign’ at the 2010 Norfolk Recruitment Awards hosted by Archant. The judges were specifically impressed by the strategy and insight that led the creative, resulting in the effectiveness of the campaign....
Congratulations UEA!!!